Newcomers not only ones responsible for real estate woes
By
Melissa Wirkus
The slow housing
market is a reflection of many of the problems within
the real estate industry itself. Many industry insiders have
blamed the newcomers to the real estate world for all of the
problems within the industry.
During the real estate “boom” of the past five
years, many people saw how much money that real estate agents
were making and decided to jump on the bandwagon. No, it seems
that the market is saturated with agents who do not have a
client in sight.
Although the flood of newcomers has had some effect on the
market and industry, the newbies can not be blamed for all
of the dilemmas that plague the housing world.
A September 12, 2006 article by Marcie Geffner of Inman News,
“What to do about real estate newbies,” discusses
some solutions for common problems within the business.
The author claims that it is not just the new people’s
fault, but pretty much everyone involved is to blame for all
of the problems. She says that a variety of people associated
with this business are to blame, not just the newcomers specifically.
“It's altogether too easy to blame real estate's excessive
number of newbies for a variety of ills in the industry that
include intense competition, downward pressure on commissions
(a boon to sellers, though not brokers) and unethical behavior.
But the newbies themselves, as a group, aren't at fault for
these conditions. Rather, the responsibility lies at the feet
of state lawmakers, real estate brokers, trade associations,
licensing schools and, admittedly, the media.”
Geffner says the first step in fixing things is for state
licensing officials to toughen up their rules and regulations
for who they license. Raising the bar on the standards to
obtain a license to sell real estate would help the market
greatly.
“Critics may scoff at higher barriers to entry as contrary
to the benefits of competition and free-market dynamics, and
in most instances, they would be right to do so; however,
the peculiar circumstances of the real estate industry suggest
that higher barriers are warranted and, indeed, necessary
to protect the public and the industry itself from this over-abundance
of ill-prepared and inexperienced salespeople.”
These higher standards will only help both industry insiders
and consumers because the agents will be the most knowledgeable
and educated about real estate transactions.
“The downward trend in home
sales this year may force many newbies and veterans alike
to exit the business, but the cycle is bound to repeat itself,
and the next up market undoubtedly will entice yet another
flood of newcomers into a marketplace that's already intensely
competitive and over-supplied with such services.
That's another reason why higher barriers make sense.”
The media plays a big role in this equation, because everyone
watches the news or reads newspapers and magazines and is
heavily influenced by what they read or see. The media needs
to educate the general public on the true costs and tribulations
of joining the industry.
Finally licensing schools and brokers need to consider the
impact of a ton of newbies on the industry itself. Yes, of
course more applicants is great for licensing schools because
they gain a profit from each candidate, but they could charge
a higher price
to weed out candidates who are not that serious.
“Trade associations need to acknowledge the conflict
of interest between what's good for their members, i.e., not
so many newbies, and what's good for the association, i.e.,
as many dues-paying members as possible. Associations are
in a good position to educate and inform the public (and the
media) about the true prospects for success in real estate,
the high rate of turnover in many brokerage companies, the
actual incomes that most Realtors earn and the fact that newbies
must make a substantial investment to get started in the business.”
In the end, no one specifically can be blamed for real estate’s
many troubles right now, we can only try to work together
to make things better again.
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